Social Media

• Responsible for handling Responsible for developing, implementing, and managing an organization’s social media strategy to boost brand awareness, engagement, and sales.
• Create compelling content tailored to target audiences across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok, while monitoring performance metrics to optimize campaigns.
• Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).
• Responsible for managing social media advertising budgets, collaborating with cross-functional teams to ensure brand consistency, engaging with followers and influencers, and staying updated on social media trends and platform algorithms.
• Analyze the competitor activities, generates performance reports, and adjusts strategies accordingly to maximize reach and ROI, all while fostering a strong online community aligned with the company’s goals.
• Oversees the development and execution of digital marketing strategies to drive brand awareness, lead generation, and sales growth.
• Responsibilities include managing multi-channel campaigns across social media, email, search engines, and display advertising, analyzing performance metrics to optimize results, and creating compelling content tailored to target audiences.
• Handling the promotion and brand activities for USA & Europe branches.

Qualification & Skills

• Bachelor’s or master’s degree in marketing or a related field
• Proven working experience in digital marketing, particularly within the industry
• Consumer communication strategy, planning and execution
• Business analysis
• General brand management & social media experience
• Excellent English communication
• Having experience of USA/Europe marketing promotion
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